Academic Research
My campaign strategy recommendations are formed with consideration of most current research on social campaign innovation and media strategy. I have conducted and continue to conduct my own research as a masters student on the topic of social campaigning and organizing in the digital space.
Central European University
MA International Relations
In the fall of 2020, I will be studying for a master's degree in international relations at Central European University, specifically focusing on how digital media can be used to influence perceptions of a social issue.
I'll be looking closely at the ability of digital content to sway ideology and the most effective content strategies for humanitarian campaigns.
Participant Media
Campaign & Social Media Coordinator
While employed at Participant Media from 2012 -2014, I monitored social engagement trends and helped contribute to a research project called "The Participant Index."
The study examined which social issues were most important to specific audiences and which content pieces compelled them to take social actions of varying degrees. The. results informed how campaign content was utilized and marketed for social issues in the digital space.